http://www.ellfoundation.org

The Eat, Learn, Live Foundation was created in order to educate consumers on the importance of mislabeling of food products. This type of common mislabeling can be detrimental to the health of children and families with food allergies and anaphylaxis. Our job was to empower ELL (Eat, Learn, Live) with the tools to educate families and truly make a difference. We created a beautiful, ultra-accessible website that compliments people of all ages. Functionality of this website was also key. We engineered contact forms for visitors to quickly and easily submit labeling complaints to the foundation as well as submit forms to local and federal government officials. The foundation wanted an E-Commerce solution, but nothing too robust. With this concept in mind, we integrated a PayPal shopping cart feature that they could easily customize with their very own PayPal account. Finally, they wanted their visitors to land on the website and be educated instantly, so we built for them a custom image and text slide-show that displays information quickly to new visitors.